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<img src="assets/logo.jpg" alt="Coral Reader logo" width="200" />

# Coral Reader — Branding Guide

**Read what you love. Learn as you go.**

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## 🪸 The Brand

**Coral Reader** pairs an open book with the organic branches of a coral reef — a
symbol of growth, depth, and discovery. Just as a reef builds something vast from
many small pieces, Coral Reader brings your whole reading life together: books and
documents across many formats, on Android and iOS, in one warm and welcoming place.

The warm coral-orange palette is energetic and inviting, while the clean book mark
keeps the brand grounded in what the app is all about — reading.

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## 🎨 Logos & Assets

### Primary Logo

The primary logo — the coral-and-book mark with the **Coral** wordmark on a warm
coral-orange gradient. Use this as the main brand symbol.

<img src="assets/logo.jpg" alt="Primary logo" width="200" />

`assets/logo.jpg` · app icon: `assets/icon-512.png`

### Banner

A larger, high-resolution version of the primary logo for hero images, headers, and
wide layouts.

<img src="assets/logo-banner.jpg" alt="Banner logo" width="320" />

`assets/logo-banner.jpg`

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## 🌈 Color Palette

The palette used by the app and by this site. Machine-readable tokens (gradients, type, radii,
motion) live in [`assets/design-tokens.json`](assets/design-tokens.json).

| Swatch | Name | Hex | Usage |
| :---: | --- | --- | --- |
| 🟥 | Coral 500 | `#FF6F61` | Primary brand color, CTAs, accents |
| 🟥 | Coral 600 | `#E8544E` | Gradient end, pressed states |
| 🟥 | Coral 700 | `#D4443E` | Deep accent, links on light |
| 🟧 | Peach | `#FFB3A7` | Gradient highlight in headlines |
| ⬜ | Cream | `#F6F1E8` | Text on dark, light surfaces |
| ⬛ | Zinc 950 | `#09090B` | Ink, dark surfaces |

> The signature headline gradient runs from **Coral 500** to **Peach**, left to right. The dark
> marketing background is a warm charcoal (`#221214` → `#120C0D` → `#09090B`) with coral glows.

**Type:** Plus Jakarta Sans (UI and marketing, SIL OFL 1.1) and Frank Ruhl Libre (the reader serif).


## ✍️ Usage Guidelines

**Do**
- Keep clear space around the logo equal to at least the height of the coral mark.
- Use the icon on the coral gradient or solid coral background.
- Use the alternate mark on white or light surfaces.

**Don't**
- Stretch, skew, or rotate the logo.
- Recolor the coral mark outside the approved palette.
- Place the gradient icon on busy or low-contrast backgrounds.

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## 📐 Logo Anatomy

- **Coral branch** — growth, depth, and the joy of discovery.
- **Open book** — the heart of the product: reading, listening, and understanding.
- **Warm gradient** — approachable, energetic, and modern.

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<img src="assets/logo.jpg" alt="Coral Reader" width="140" />

**Coral Reader** · Available on Android & iOS · Read, listen, and understand

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